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Your brand is built, and conveyed, with every action you take, collectively product/service you offer, collectively piece of communication you send, along with every contact you make with clients.

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Is branding the best marketing manner? No. Branding is only one path to marketing. Marketing is about creating customers want your product. Branding is about building a difficult bond by using these customers. It will take time establish that my. And branding requires one of 2 things in abundance - money or creative thinking.

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